Times are tough. Companies are cutting back on ad spend so that they can ensure they make it through the uncertain economic times ahead.
SEO can fill that gap, particularly if you take the longer view and look to keep your business in the front of prospective clients using best SEO practices.
Why wouldn’t you want free traffic?
Every business needs a constant flow of new people visiting it. These days most people will look you up before they make a purchase and so the majority of us have a website.
SEO is the key to driving traffic to your website through organic methods of growth. It takes time to put into place, but is worth the effort.
Reduce advertising costs with SEO
Done right, search engine optimisation can cut your advertising costs significantly. In fact, I have worked with businesses that spend no money on advertising at all and their business is booming.
Remember: More traffic = More leads = More customers